It all began with a question: What corporate responsibility and sustainability (CR/S) issues will the automotive industry encounter over the next decade?
Based on this inquiry, we launched a multipart research project to explore how current and emerging CR/S trends will impact the future of automotive – both for individual organizations, and the industry as a whole.
We began by conducting interviews with a small group of opinion leaders, we then created an online survey and shared it across the global supply chain. Next, we analyzed results from nearly 900 respondents – largely comprised of both seasoned and younger mid-level managers. We then conducted a final round of qualitative interviews to gain further insights, clarify interpretations and prioritize information.